Gold prices in Pakistan continued their upward momentum on February 24, 2026, reflecting strong international market trends and increased investor demand for safe-haven assets. According to the latest update issued by the All Pakistan Sarafa Gems and Jewellers Association, gold rates have recorded another sharp increase following a global rally.
Market analysts say economic uncertainty and currency fluctuations are encouraging investors and buyers to shift toward gold, pushing prices higher across local bullion markets.
Today’s Gold Rate in Pakistan — February 24, 2026
The latest bullion prices across Pakistan are as follows:
| Gold Category | Latest Rate |
| 24K Gold (Per Tola) | Rs. 536,562 |
| 24K Gold (10 Grams) | Rs. 460,015 |
| 22K Gold (10 Grams) | Rs. 421,695 |
Jewellers across major cities including Karachi, Lahore, and Islamabad reported strong buying interest despite record-high prices.
Gold Prices Jump Rs. 3,000 Per Tola in Latest Session
Local bullion markets witnessed a major increase during the latest trading session.
Gold prices rose by approximately Rs. 3,000 per tola, continuing a bullish trend observed throughout recent weeks. Traders say investors are increasingly choosing gold to protect savings against inflation and currency uncertainty.
Retail buyers preparing for weddings and upcoming seasonal demand are also contributing to strong market activity.
International Gold Market Driving Local Prices
Global gold prices remain the biggest factor influencing Pakistan’s bullion market.
International spot gold is currently trading near $5,138 per ounce, rising by around $30 in recent trading. This global surge has directly impacted domestic rates because Pakistan imports gold based on international benchmarks.
Experts note that geopolitical uncertainty and global economic concerns have strengthened gold’s appeal worldwide.
USD to PKR Exchange Rate Also Affecting Gold Prices
Apart from global bullion trends, the Pakistani Rupee’s performance against the US dollar plays a significant role in determining local gold rates.
When the rupee weakens or fluctuates, import costs increase, which pushes gold prices higher even if global markets remain stable.
Currency market volatility during early 2026 has therefore added additional upward pressure on local bullion prices.
Investors Turning Toward Gold as Safe Haven
Financial analysts believe gold demand has increased because investors consider it a reliable hedge during uncertain economic conditions.
Common buyers include:
- Small investors protecting savings.
- Jewellery traders managing inventory costs.
- Families planning wedding purchases.
- Long-term asset investors.
Many traders say buyers are choosing smaller quantities due to high prices but demand remains steady.
Impact on Consumers and Jewellery Market
Record prices are creating mixed reactions among buyers.
While investors benefit from rising asset value, jewellery buyers are delaying purchases or shifting toward lighter designs.
Retailers say wedding season demand could still support sales even at elevated price levels.
Final Words
As of February 24, 2026, gold prices in Pakistan have climbed significantly, reaching Rs. 536,562 per tola for 24K gold amid a strong global rally and currency pressures. With international markets driving momentum and investors seeking safer assets, bullion rates may continue to fluctuate in the near future.
Consumers are advised to monitor daily updates before making major buying or investment decisions.